Mental Warfare™

Who Are You Becoming?

Built for the Battles That Build You.

The HIS HIGHER SELF™ HOODIE was created for those who understand that transformation happens long before anyone notices.

Featuring the signature His Higher Self™ artwork across the back and a minimalist MA emblem on the front, this premium heavyweight outerwear piece represents the daily decision to choose discipline over comfort, purpose over distraction, and growth over complacency.

Crafted with a premium snow-washed finish and hand-frayed detailing, every hoodie carries its own unique character—just like the journey that shapes the person wearing it. Built with an oversized silhouette and heavyweight construction, it's designed for early mornings, late nights, setbacks, victories, and every step toward becoming the person you were created to be.

Because becoming your higher self isn't a destination.

It's a decision you make every day.

BUILT WITH PURPOSE

✔ Signature His Higher Self™ oversized back artwork

✔ Minimalist MA front chest emblem

✔ Premium snow-washed heavyweight construction

✔ Hand-frayed detailing for a unique vintage finish

✔ Oversized outerwear silhouette

✔ Double-layer hood for added comfort

✔ Heavyweight fleece interior

✔ Designed for everyday resilience and lasting durability

PRODUCT DETAILS

Material

100% Cotton

Fabric Weight

Heavyweight 440 GSM (13.0 oz)

Fit

Oversized Fit

Drop Shoulder

Unisex

Features

• Premium heavyweight fleece construction
• Snow-washed vintage finish
• Hand-frayed detailing
• Double-layer hood
• Spacious kangaroo pocket
• Ribbed cuffs and waistband
• Reinforced stitching throughout
• High-definition graphic printing
• Built for warmth, comfort, and everyday wear

THE STORY BEHIND THE DESIGN

Every person carries two versions of themselves.

The one they are today.

And the one they're capable of becoming.

Most people spend their lives trying to convince others they've changed.

The few who truly grow never have to.

The HIS HIGHER SELF™ design represents the invisible work that shapes visible results. The larger figure symbolizes your highest potential. The younger figure represents the version of yourself willing to take the first step.

Every disciplined decision closes the distance between the two.

Every sacrifice.

Every setback.

Every lesson.

Every victory.

The world celebrates the finished product.

This design honors the process.

Because the strongest version of yourself is built long before anyone recognizes your name.

CARE INSTRUCTIONS

• Machine wash cold
• Wash inside out with like colors
• Tumble dry low
• Do not bleach
• Do not iron directly on printed graphics
• Do not dry clean

MERITORIOUS STANDARD

The Mental Warfare™ Collection is dedicated to the battles fought within. Every piece serves as a reminder that resilience, discipline, and purpose are built long before success becomes visible.

The strongest victories are rarely celebrated.

They're lived.

Wear the reminder.

Live the process.

Become the standard.

Meritorious by Birth. Worthy by Action.